It's the End of Google Search As We Know It
Briefly

Google is fundamentally changing its search engine to align with its AI vision, amid competition from AI startups. The new head of Google search showcased these changes at the I/O developer conference, emphasizing AI's role across all Google products.
The incorporation of AI in search aims to make significant improvements for users, saving time and simplifying the process of finding answers to questions. Google believes in leveraging technology to assist people in solving problems efficiently.
Google has been working on transforming its search engine for some time, with the Search Generative Experience being a significant step. The company is focused on enhancing user experience through experimental features and advancements in AI.
The changes in Google Search mark a strategic shift towards integrating AI into its core product, reflecting the company's commitment to utilizing artificial intelligence to enhance search capabilities.
Read at WIRED
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