As you can see in this example, posted by X engineer Nate Esparza, X has added a new tick box in the ad creation process which will enable you to hone your ads on paying users, which could offer more value for those looking to reach active spenders in the app.
There is a question, however, as to how many people you'll be able to reach, given that fewer than 1% of X users are currently signed up to X Premium.
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