Google will start phasing out third-party cookies in weeks with new feature | MarTech

Google will start phasing out third-party cookies in weeks with new feature | MarTech

Briefly

Google will begin testing a new user-interface element that will allow Chrome users to "block third-party cookies through a simple toggle switch."

MarTechhttps://martech.org/google-will-start-phasing-out-third-party-cookies-in-weeks-with-new-feature/

"As we introduce Tracking Protection, we're starting with a small percentage of Chrome users so developers can test their readiness for a web without third-party cookies."

MarTechhttps://martech.org/google-will-start-phasing-out-third-party-cookies-in-weeks-with-new-feature/