#rebrand
#rebrand

Is the new Bluesky logo trolling X?

Bluesky, a new social media platform often compared to Twitter, has unveiled a new butterfly logo as part of its rebranding.

The butterfly logo symbolizes change and transformation, aligning with Bluesky's mission to transform social media. [ more ]

www.fastcompany.com

5 months ago

Reddit just got a big, new rebrand from Pentagram. Will it get an upvote? (Exclusive)

Reddit has undergone a rebrand, including a new logo, typeface, and brand colors.

The rebrand is seen as a signal that Reddit is preparing for a new era and a potential IPO in 2024. [ more ]

morelogo

www.standard.co.uk

London

These are what the Overground lines were nearly named in 2015

The new names for the London Overground lines are based on important historical and cultural communities and areas throughout the capital.

This is not the first time names have been suggested for the Overground lines, with six names being proposed in 2015 but ultimately scrapped. [ more ]

Time Out London

London

It's official: London's Overground lines are getting new names and colours

London's Overground network is getting a rebrand with each route getting its own line name and colour.

The new names and colours are inspired by various themes such as the Lionesses football team, the Windrush generation, and the Suffragette movement. [ more ]

Creative Bloq

Switchboard's rebrand masters modern LGBTQIA+ branding

Switchboard, a UK LGBTQIA+ support line, has unveiled a new brand identity to celebrate its 50th anniversary.

The rebrand features a refreshed logo, contemporary color palette, and playful illustrations that honor Switchboard's heritage while giving it a modern feel. [ more ]

Itsnicethat

Rebrand for LGBTQIA+ helpline Switchboard hinges on the humble speech mark

UK's oldest LGBTQIA+ helpline rebrands with new visual identity

Logo features a speech mark symbol inspired by archival material [ more ]

Itsnicethat

Isometric Studio's brand identity for National Black Theatre pays homage to its history and power

The brand identity for National Black Theatre encompasses graphic design, architecture, and social justice.

The rebrand includes restoring the original character of the logo, introducing a new color palette, and creating a bespoke typeface. [ more ]

Creative Bloq

"It doesn't mean anything": The new WHSmith logo is terrible - and there's already a much better design out there

WHSmith faces backlash for new logo resembling NHS logo

Rebrand lacks clarity and fails to communicate a distinct message [ more ]

The Drum

WHSmith has 'no plans' to roll out controversial rebrand across all its stores

WHSmith has no plans to roll out its trial rebrand to its other stores after receiving online backlash.

The rebranded logo resembled the NHS logo and was criticized for its lack of aesthetic appeal. [ more ]

Creative Bloq

How X became 2023's messiest rebrand

The Twitter rebrand has faced challenges, from the logo design to the execution of the changes.

Elon Musk's acquisition of Twitter brought further chaos, leading to advertiser concerns and a flood of parody accounts with official verification. [ more ]

www.fastcompany.com

Web design

5 design leaders on what they really wish they could redesign in 2024

The article discusses the behind-the-scenes process of a major rebrand, highlighting the significant amount of work and meetings that go into it.

Five creative leaders were asked what they would redesign if they had no limitations in terms of budget, time, or practicality. [ more ]

Yanko Design - Modern Industrial Design News

5 months ago

Web design

These Eco-Friendly Dog Accessories are good for your pooch and the planet too! - Yanko Design

Canadian dog brand Earth Rated collaborates with design agency Layer to redefine its identity and expand its product line with sustainable dog toys.

The rebrand emphasizes recycling, natural products, and affordability, while integrating sustainability into every aspect of the brand. [ more ]

Mission Local

Mission District

Urban Putt, SF's first indoor mini-golf, closes after 10 years

Urban Putt, San Francisco's first indoor miniature golf course, closed after a 10-year run.

Australian company Funlab will rebrand the San Francisco location as Holey Moley mini golf club. [ more ]

Bed-Stuy, NY Patch

NYC food

Bed-Stuy's Hottest New Restaurant Openings In 2023, Sad Goodbyes

BED-STUY, NY - It's been an interesting and delicious year in the Bed-Stuy restaurant world, with new additions from Korean staples to a cozy vegetarian cafe.

Creative Bloq