How Disney's constant rebrands helped it stay relevant
Briefly

Disney became a massively influential tastemaker with young girls through shows like Lizzie McGuire and That's So Raven, as well as original movies like High School Musical and Princess Protection Program.
Disney focused on producing original content through its own production company, It's A Laugh Productions, and discovered stars like Miley Cyrus and Selena Gomez who would release pop music while starring on Disney Channel shows.
Read at Creative Bloq
[
add
]
[
|
|
]