By marketing a product between two brands, you are not only exposing your customer base to another brand and supporting them, but you're also getting that exposure in return and being seen as comparable to the brand you're working with.
I have compiled a list of some of the coolest brand collaborations from the last few years that had a major impact on the world of fashion and beauty.
All of these brands have had tremendous success in the marketing space and have set a precedent as to what a successful brand collaboration will look like.
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