43% of email marketers are using or planning to use AI in email creation, with ChatGPT being the most popular platform.
Email marketers can leverage AI beyond email creation, such as using Generative AI like ChatGPT to brainstorm and bring email sequences to life.
Creating an outline and setting goals for ChatGPT queries helps guide the AI assistant towards providing relevant and useful responses.
Key considerations for using AI in email marketing include identifying target audience, setting goals, and defining the structure for email sequences.
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