Blake Chandlee, TikTok's president of global business solutions, stated they'd challenge the law requiring TikTok's sale, emphasizing belief in prevailing. Officials' concerns on national security contrast with advertisers' focus on marketing strategies.
TikTok introduced new tools for ads targeting trends like the Paris Olympics. Marketers adapted to TikTok trends like 'slugging', using Vaseline in skincare routines, showcasing platform's influence on businesses.
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