Active social communities establish brand expertise and value. Building is critical for success but differs from understanding. Unique tactics per platform are essential for effective communities.
Nash emphasizes unique community tactics on various platforms, like user-generated content on TikTok and engaging practices on Instagram to mirror the audience's natural behavior.
Rewarding engaged followers with exclusive content on Instagram's 'Close Friends' feature fosters a closer community connection.
Effective community building is showcased through successful examples, such as The Product Boss podcast's significant Instagram following.
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