Strategies for Collecting Market Research & Community Feedback (2024) - Shopify
Briefly

Through her work with Period, Nadya met with thousands to understand menstrual vision, leading to August's launch with sustainable products and inclusive storytelling.
Nadya promotes August transparently through TikTok, leveraging her 4 million followers, showing entrepreneurship, period activism, and mental health advocacy.
Nadya's market research strategy includes authentic interactions, tough questions, and a customer engagement playbook to build lifelong community bonds.
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