A prototype is an early, unreleased version of your product. Entrepreneurs make prototypes to see what the finished product would look like, resolve any incorrect or faulty functions, and gather feedback from their target market before investing in mass production.
According to Tim Ferriss, author of The 4-Hour Work Week, 'You need to understand the purpose of your prototype. Is it for you to assess manufacturing? Is it to sell it back to clients? Is it to test it or sell it on Kickstarter? You need to know your objective and have that in mind first.'
While prototyping can seem like an unnecessary delay, creating prototypes before the mass manufacturing process can save money in the long run.
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